Website Planning - Digital Computer Classes

Website Planning

Course Duration, Info & Schedule

Cousre Duration
3 Months Course + 3 Months Internship
2hrs/day, 5Day/week
Learn > Implement > Practice
Upcoming Batch
1 November 2024, 6pm-8pm
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Course Info
Next Batch
1 December 2024, 7am-9am
Book your seat @20k till 30 November
Offers for first 15 Seats Only

Website Planning - An Introduction

Website planning and analysis is the first step in the whole process of web development which determines its future success. This stage can take a lot of time because it requires wide research, correct planning, and analysis of all the variants to meet both the business goals and needs of website visitors. Website planning involves identifying appropriate aims and objectives of the business that would require the construction of the ‘website’; the common goals may include raising brand recognition, lead generation, or better customer experience. To successfully design a user-first website, it is crucial to properly define a target audience through the use of archetypical characters or personas, as well as identification of the users’ journey through a website.

Other than laying down goals, a detailed analysis of competitors’ websites offers much-needed information on aspects such as where the industry is, what is achievable, and where the business stands in relation to competitors. Structuring the website layout, content and links means that there is a rational and easy-to-understand sequence. Preceding this, the site and mobile views are optimized in terms of the layout, and other requirements like, responsiveness, SEO optimization, and page load speed are also addressed to improve performance and functionality.

Carrying out a content audit and recognizing the holes would assist businesses in abiding by their content consumers’ expectations and search engines. Finally, evolved design and features are resulted from usability testing and feedback. Conclusively, a systematic approach to website planning and analysis provides a framework that is followed when implementing a website, thus enabling the brand message to get across, have relevance to the users, and encompass the business agenda.

Digital Marketing Classes, a leading digital marketing institute offers 100% practical and Advance Digital Marketing Course in Jaipur.

Course Modules

  • Identify Primary Purpose
  • Set Specific, Measurable Objectives
  • Understand User Needs and Behavior
  • Competitive Analysis and Benchmarking
  • Technical and Functional Requirements
  • WordPress
  • Shopify
  • Demographic Information
  • Psychographic Information
  • Behavioral Characteristics
  • Needs and Pain Points
  • Market Segmentation
  • Goal Setting
  • Audience Research
  • Content Audit and Gap Analysis
  • Content Planning and Creation
  • Distribution and Promotion
  • Research and Planning
  • Design Principles and Framework
  • Wireframing and Prototyping
  • Visual Design
  • Testing and Optimization
  • Website Structure
  • Navigation
  • Technical Considerations
  • Content Management
  • Accessibility and Compliance

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    Website planning is the initial stage of website development. It involves gathering ideas to define the website's purpose, visual design, functional features, and budget for its creation and maintenance.
    Prepare for sitemapping. Brainstorm content types. Decide on the main navigation. Establish secondary and tertiary hierarchy. Plan utility pages. Note page details and specifications. Choose page templates. Revise and refine your plan.
    Site planning is crucial because it strategically organizes landscapes and structures to enhance functionality and beauty. It ensures compliance with legal and environmental standards while optimizing how people interact with their surroundings.